Americans Issue with Overhead in Nonprofits In 2013, Dan Pallotta delivered a TedTalk in Long Beach that presented ideas on American’s views about financial overhead in non-profits which are still relevant today. The premise of the presentation is that as a society, we view our nonprofits in the wrong light. We’ve been trained to think of “overhead” in a nonprofit as negative. When he discusses overhead, he is referring to aspects that we take for granted in the American for-profit industries. Aspects such as marketing, public relations, and digital media are often considered wastes of funds when utilized by non-profits. In several cases it is. However, without a long term strategy employing techniques that take skill and patience, it will be that much more difficult to generate the necessary scale. In fact, Charity Navigator, the advisory group on finding trustworthy organizations, released a document named “The Overhead Myth”, which essentially demystified nonprofit overhead with the…
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